The World Moves Through O’Hare
Airport campaign landing page
Web Author · Front-End Developer
The campaign needed to communicate O’Hare’s global scale without burying the practical links passengers and stakeholders came to use.
About This Project
I translated the campaign message into a responsive information journey that moves from O’Hare’s global reach into flights, passenger services, airport facts, and modernization updates.
I developed the page structure and visual hierarchy, built responsive content components, placed clear calls to action, and tested the complete experience across browsers and devices.
Capabilities Demonstrated
From campaign idea to useful passenger journey
Challenge
The campaign needed to communicate O’Hare’s global scale without burying the practical links passengers and stakeholders came to use.
Decisions and execution
I organized the page as an information journey: establish global reach, then connect the story to flights, passenger services, airport facts, and modernization updates. I handled page architecture, responsive HTML and CSS, message hierarchy, UX writing, calls to action, and cross-device QA. This case study describes my web contribution, not sole authorship of the larger campaign.
Accessibility, QA, and evidence
QA covered screen sizes, browsers, semantic headings, keyboard access, descriptive links, image alternatives, and visible focus. The preserved build is direct evidence of the delivered architecture and implementation; no traffic or conversion result is claimed.
What I’d measure next
With campaign analytics, I would track call-to-action use, onward visits, scroll depth, device-level completion patterns, search terms, and defects found through repeatable accessibility audits.