Airport Small Business Summit
Responsive event landing page
Web Author · Front-End Developer
Two audiences—small businesses and job seekers—needed different information, but both had to reach the right schedule and registration path quickly on mobile.
About This Project
I translated event requirements into a dual-audience information architecture. The page separates business and employment content while keeping registration, location, schedule, accessibility, and contact details consistently visible.
I built the semantic HTML and responsive CSS, prepared accessible images, structured the calls to action, and tested the complete page across screen sizes. The preserved build can be reviewed as a working website.
Capabilities Demonstrated
Two audiences, one time-sensitive event journey
Challenge
Business attendees and job seekers needed different schedules and registration details, while every visitor still needed fast access to location, accessibility, and contact information on mobile.
Decisions and execution
I separated the two audience paths within one clear page hierarchy, kept primary actions visible, and built the semantic, responsive front end. My responsibilities included requirements, content structure, accessible images, registration journeys, cross-device QA, and launch preparation.
Evidence and next measurement
The preserved build demonstrates the delivered page and interaction structure. With event analytics, I would compare registration clicks by audience path and device, review search terms, and track recurring accessibility or content questions.